Encouraging word of mouth

If you have any doubt that word-of-mouth referrals are important, consider these recent stats: According to Neilson, 92% of shoppers trust recommendations from friends and family more than traditional advertising 20% to 50% of consumer purchases are made because of a word of mouth recommendation 81% of buyers are influenced by their friends’ social media posts. So how can you encourage positive word of mouth for your small business? Try…  Read more

Paying employees for leave

Working out what you need to remember when you are paying employees leave can be complicated — but with the right systems and processes in place, it doesn’t have to be difficult. Everyone wins when leave is done right Paid leave — your employees’ entitlements All employees are entitled to paid days off for: annual leave public holidays sick leave bereavement leave. You can decide whether or not to pay…  Read more

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